Your Local Trusted Ocala Jewelers & Jewelry Store

Call today (352) 401-0001

Welcome to J&J Jewelers, Ocala’s friendly local family owned jewelry store for all of your fine jewelry needs including jewelry repair, custom design, diamond jewelry and engagement rings, bridal sets, estate jewelry, fashion jewelry, pearl stringing, jewelry appraisals, eyeglass repair, and so much more! We keep the finest hospitality and quality service a priority to ensure your satisfaction. That’s why J&J Jewelers is known for our excellent standards, experience and commission free sales and service.

We proudly serve the Marion county community and surrounding neighborhoods, such as Ocala, Belleview, Dunnellon, Summerfield, and The Villages. We would love for you to visit our local Ocala jewelry store located in the Jasmine Plaza on the 200 corridor. 

Se habla español.


Owner, Charles Lancaster is a master jeweler with over 25 years of experience as a bench jeweler, craftsman and goldsmith – making, creating and repairing fine jewelry. 

Charles was trained by his beloved late brother Wes, a master jeweler in Gainesville, FL. Their dream was to one day open a family jewelry store of their own. He continues to be a great inspiration.

Charles is a veteran of the U.S. Armed Forces. There he learned about leadership, teamwork, discipline, attention to detail and more. His work reflects all that he was taught.


J&J Jewelers has been awarded #1 Favorite Ocala Jeweler for ten consecutive years by the South Marion Citizen. We believe this is a result of not only hard work and fine craftsmanship, but unwavering integrity. We stand behind our work and we care about the results. We take pride in our business and we are proud to support our local community. We take every opportunity we can to purchase services and products from our fellow local small businesses and to be involved in ways that benefit Marion County. You can learn more about what to expect from us by looking over our many positive reviews. See reviews here.


Engagement Rings & Bridal Jewelry

J&J Jewelers is your complete bridal jewelry resource. We are your friendly neighborhood jeweler who you can trust to guide you in the right direction. Our relationships matter more to us than selling. That’s why we are not paid on commission, and why we take the time to educate about the 4Cs- color, cut, clarity, and carat weight of a stone- as well as the precious metals and types of settings to choose from. We will help you pick the perfect stone and setting that will be as special and unique as your love for one another. We're listed in

Wedding Bands

Weddings symbolize a loving match made to last. Your wedding band is the perfect symbol of your love and an ideal complement to your partner's ring. We are here to help you browse our wedding band collection and find your perfect pair..

Ocala Diamond Experts

If you are looking for an Ocala jeweler that can help you select or custom design a new piece of diamond jewelry, consider J&J Jewelers. We have a variety of diamond resources from around the world. We will take the time to find the highest quality stone for your desired design and within your budget. Our goal is to provide you with the best information and advice to help you make choices that will ensure complete satisfaction with your new diamond jewelry for a lifetime. Stones can be set by appointment while you wait! Learn more about how ourlocal diamond services can help you.

Ocala Jewelry Repair

Looking for an Ocala jeweler you can trust to repair and clean your family heirlooms and other fine jewelry? You can watch Charles work while he sets your stones and refurbishes your jewelry, by appointment! We are fully insured so your investment is protected while it is in our care. To learn more about the types of repair and services we offer, click here.

Custom Jewelry Design

Charles is a creative and talented craftsman who is limited only by your imagination. He can help you create new pieces from your inherited stones and jewelry , or build your unique design from scratch. View our custom design page for ideas!


We always carry a fabulous selection of fashion accessories to match a wide spectrum of tastes and budgets. Our fashion jewelry is high quality, unlike much of what you will find in a pawn shop, department store, or at the mall. We have a variety of colors and stones to choose from, making it easier to find the perfect complement to any style!


You might be surprised that there are no licensing requirements for jewelers in Florida. Because of this you want to be very careful who you trust with your repairs, custom designs, and even cleaning. Stones have varying degrees of hardness and can chip or break if not handled properly. Reduce your risk of damage by knowing your jeweler and their level of knowledge and experience.

Equally surprising, there is no Florida law requiring jewelers to carry insurance! J&J Jewelers is properly insured and while your investment is in our care, you can be sure that it is protected.

Although there is no certification or license required, we do meet state requirements for gold buyers in the state of Florida, unlike many gold buyers in the Ocala area. Our scales are periodically certified by the state and you can trust that we will give a fair value for your gold and estate jewelry. J&J Jewelers is your friendly neighborhood Jeweler. Come visit us at our shop located in the Jasmine Plaza on State Road 200 in beautiful Ocala, Florida. We’d love to meet you!

J&J Jewelers is your friendly neighborhood Jeweler. Come visit us at our shop located in the Jasmine Plaza on State Road 200 in beautiful Ocala, Florida. We’d love to meet you!


Store Hours: Tuesday-Friday: 10:00-5:00, Saturdays: 10:00-2:00, Sundays: Closed

Holiday and Seasonal Hours May Vary